Jul 22
The Dark Side of Twitter: What Businesses Need to Know
The Dark Side of Twitter: What Businesses Need to Know"As companies tighten their ad spending, inexpensive social media is clearly the next marketing frontier. As with any new craze, there are enormous opportunities—and large pitfalls that must be avoided.
For this article, Mike Stelzner spoke to some marketing professionals who've been exploring the Twitter terrain for a while. His quest was to identify the Twitter landmines so you can fast-track your adventure into this vast new frontier."
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