How Children Behave Across Cultures

Worlds apart: Bryan Urbick on cross-cultural insights

Robert Bain of Research speaks to Bryan Urbick of the Consumer Knowledge Centre on cross-cultural insights from studying how children behave across cultures. 

This are some very interesting cross-cultural insights for all marketers here.  Well-worth listening through the full 9 minutes.

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I advise small & mid-sized businesses on how to implement a cross-cultural marketing strategy to get more international sales.

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