Nov 9
There are very few good books to help you learn more about how culture impacts business. The Culture Code by
Clotaire Rapaille is one of the best ones out there. Very few people know of his free Archetype Discoveries Newsletter which is a gem. I received the current issue over the weekend and thoroughly enjoyed the read. There are some very thought provoking statements about city codes, luxury today and how the Latina woman is on the rise in North America.
There is much more to this newsletter than the attached screen shots. These are just the topics that really got me thinking after the first read. But I'm actually going to read the whole newsletter again.
I urge all of you to get your copy of the
Archetype Discoveries Newsletter. If you get stuck in their newsletter sign up form, ask
gene@archtypediscoveriesworldwide.com how to get your copy of this November/December 2009 edition of their free newsletter. This is really worth the effort to get it.
After you read it, I'd love to hear what you think...
- Are BRIC countries (Brazil, Russia, India & Chine) up and PIGS (Portugal, Ireland, Greece & Spain) down?
- Has Switzerland really lost it?
- Will the Latina woman dominate the United States in the future?
- And will China keep Hong Kong's future safe?
This is a fun look at international business from a cultural lens.
